The reference record for products managed across Ampol Group. Each entry shows the owner, where the product sits in its lifecycle, and how it is performing. Select a product to see its full entry. The Centre of Excellence maintains the Library so the Group has one view of the portfolio.
The four product domains
Every product in the portfolio sits within one of four domains, shown against each product below. The Product Dashboard shows how each domain is measured. Go to the Product Dashboard →
Smart Mobility
Secure digital and payment experiences that unify the mobility offering.
Consumer Mobility
Convenient and predictable experiences across fuel, EV charging, food and amenities.
Commercial Mobility
Integrated mobility solutions that optimise cost and simplify fleet operations.
Operational Mobility
Reliable fuel and lubricant solutions that prioritise safety, continuity and uptime.
Product ▼
Category
Domain
Product owner
Lifecycle stage
Health
This portfolio list is the agreed starting position for the prototype. Domain, product owner, lifecycle stage and health are shown as "to be confirmed" and will be completed with Ampol as products are registered. Public EV Charging is the worked example — select it to open the full Library entry built from Workshops 1 and 2.
Enablers and magnifiers
Products are supported by enablers and lifted by magnifiers. Enablers are the systems and digital tools that products run on. Magnifiers are the loyalty and engagement assets that grow product reach and value. These are held here for reference and are not managed as products in their own right.
Name
Type
Group
This is a draft inventory of enablers and magnifiers, provided as a first structured view. It will be confirmed and completed with Ampol.